Latest Web Designing Trends

The lives of today’s generation have become mobile-friendly. The designing trends related to the web and its services are adopted by most of the people to make their business successful and developed. People have started following these trends so that they can get the high-quality websites that make sense for your business.

Today’s technologies like machine learning, virtual reality or voice user interfaces have become the mainstream medium for most of the people using and working on websites. There are various trends that need to be followed for each and every website owner, some of them are mentioned below:

• Expressive typography – The web designers prefer releasing their creativity in typography. When a designer inserts more good images, the website started slowing down. So, it is important to use typography instead of high-resolution pictures to make website effective and attractive. It results in better search rankings and user experience.

• Internet of things – For the connection of various technological devices to the internet, IoT is the best thing to apply for. The interfaces of IoT allow the user to interact with smart devices. It includes complex backend, but when the professional follow this trend, it can become easy to use interface.

• Virtual Reality Video – With the increasing age of technology, the trend of videos for Professional Web Design are also increasing. This will allow seeing faces of different products and services used by the user every day. Also, there is a great increase in the number of applications that are using videos for their promotion and business purpose. This trend has reached to the immersive place in the world of business.

• Machine learning – Bots plays an important role in the improvement of artificial intelligence and machine learning. It makes use of location data and analyzes ads, events, and information of the user. It also helps in identifying what exactly customer is looking for. This is known as customer service that is continuously becoming efficient and faster with time.

• Flat design – In a website, flat design plays an important and vital role in increasing its attractiveness. For getting better mobile performances, developers and Web Designing Companies prefer creating simple and clean websites. As the website with heavy images results in creating load and frustration to the user or the website itself. Flat design refers to usability and minimalism, where a user could only get focused and important content or information on your website.

The Ins and Outs of Responsive Web Design You Must Know About

What comes to your mind when you hear the word “responsibility.” Something that falls into your line of duties? Or, Tasks that you need to accomplish? Well, you might be thinking wrong here. If you break the word Responsibility – you will get two words. Response and Ability. So, responsibility is nothing but your ability to respond. Today, for a change, we will be talking about responsiveness of an inanimate concept. And that is – website responsiveness.

What is Responsive Web Design and Why Is It Important?

To explain simply, Responsive website design enables your website to adapt to different devices and their screen sizes. It can include all the devices that we use to browse the internet including mobile phones, laptops, desktops, tablets and more. However, most of the IT firms that provide responsive web design services don’t just go by the responsiveness approach. Rather, they have adapted the “mobile first approach.”

The reason being simple. Today, nearly 2.6 billion people use smartphones and by 2020, this figure will reach over 6 billion. If you want people to get an access to your website on their finger tips and want to interact with them on a personal level, you must provide them with a responsive website. So, before you approach a company to provide you with mobile responsive website development services, you must find out certain things.

  • Find out what devices your audiences use to access your website
  • Find out the amount of traffic on desktops vs tablets vs mobiles

Also, you should know that every website browser has its own mobile version and displays website differently. And as you need to create website that is responsive on all browsers, you need to get it designed accordingly.

Things to Mull Over Before Creating a Responsive Website Design

Before you go responsive with your website, you need to think about certain aspects and jot them down. If you are non-technical person, you might not know about it. So, here is some brief on it.

a) Website Dimensions

It is very important for the responsive website builder to understand that there is nothing like a standard website size. And as there are thousands of devices available in the market, the screen resolutions and sizes change quite often. The purpose of browsing a website depends on the situation. For example, if a user is looking for a tutorial, they might resort to the desktop. And if one is browsing through news, they might prefer to do it on the mobile.

You can explore Google Analytics to find out which web page size would suit your website and take a decision thereafter. Professionals offering responsive web design services may also be able to help.

b) Get At least 3 Layouts Designed

It is very important for the responsive website builder to understand that there is nothing like a standard website size. And as there are thousands of devices available in the market, the screen resolutions and sizes change quite often. The purpose of browsing a website depends on the situation. For example, if a user is looking for a tutorial, they might resort to the desktop. And if one is browsing through news, they might prefer to do it on the mobile.

For any responsive website design to work properly, it is important for it to have 3 layouts having different browser width. Take a look at some ideal sizes:

  • Small: Under 600 px – The way content can be seen on smartphones
  • Medium: 600px to 900px – The way content will look on tablets, netbook computers and tablets.
  • Large: More than 900px – The way content will look on PCs.

These layouts must have similar graphic and text features. However, these should be designed in such a way that the content can be displayed at its best on the devices. It is always advisable to scale down the page to fit small size.

Benefits of Responsive Web Design

Responsive website design renders advantages to businesses, designers, developers as well as users in the ways given below:

Fast development as cost-effective rates

It takes lesser time to make responsive web designs as compared to making a mobile app. And as we know, time is money. Get in touch with a company that provides mobile responsive website development services at competitive rates. Even if you have to spend more than what you would on creating two websites, it will save your finances spent on configuration, maintenance, and other upgradations.

Better Conversion Rates

Making your website responsive is not just about lessening the amount of bounce rate. It is about rendering a stable and interactive user experience across all devices. And once you do that, they are sure to keep coming back and bring the other users. If you have a website that looks professional on different platforms, your users will never get frustrated or go to your competitors.

Wrapping up

We thrive in the world of internet of things and virtual realities. So, the more the variety of devices, the more would be the need to make complex responsive web designs. If you want to meet with the accelerating demands of customers, it’s time you consider hiring a responsive website builder for your website.

Web Design Mistakes That Somehow Still Happen

One of the great things about the internet is how the things on it can theoretically last forever. If no-one makes the decision to take it down, it can last there infinitely, as a kind of digital museum oddity.

However, it’s far less funny when websites nowadays use these kinds of elements. The hundred different fonts, terrible backgrounds and small, low-quality images. How crazy to imagine a website in 2018 still using these aspects. It does happen though, and far more often than you may think.

With that in mind, here are 5 Terrible Web Design mistakes that even a talented web design expert will still make now and again. Suffice to say, if your website is using any of these aspects, it may be time to think about an update.

  1. Garish Colours

I would like to think that web developers have learned a lot about colour theory in the past 20 years, and for the most part, they have. The use of complimentary colours, often subtle or pastel hues that help add a visual flair to a design is now the norm.

Then there’s websites that think colour is the most important aspect of a website, more so than content. These websites then go and shove it in your face. Websites with bright red or garish green layouts. These websites are a visual nightmare and no web design expert would make these choices, so we can only hope they are caused by pushy clients.

  1. Too Many Fonts

The right choice of font can do a lot for a piece of text. It can be presented in a professional manner (Arial), perhaps with more character (Papyrus) or it can be cartoony to appeal to children (Comic Sans), whilst Sans Serif fonts are theoretically easier to read on-screens.

With all these possibilities it can be difficult to know which to choose. And what if you want a different meaning for each piece of text on-screen? Why, use 30 different fonts of course!

No. Do not do that. I was using sarcasm to illustrate a point. Too many fonts on-screen can be confusing to see as each style is fighting for attention. The text itself loses any flow it has as your eyes jump from font to font, rather than focusing on the content itself.

  1. Music

Music on websites is one of the most memorable aspects of websites from the early 2000s. MySpace was the most prominent of the offenders, with the ability to add your own song to your profile. The idea was to help give visitors an idea of who you are and what your personality is.

People did this for years, despite knowing that any time they went onto someone else’s profile, the first thing they did was turn off whatever awful music was playing. Adding music to your web page is distracting and anything you choose is unlikely to appeal to every (or any) visitor you get. Most importantly, however, is that it changes the users first thought from:

“What a lovely website. What should I look at first?” into

“How on earth do I turn this dreadful music of?”

That is known as “Starting off on the wrong foot”.

  1. Backgrounds

As I mentioned on the Space Jam website, it has a dreadful space background, with bright stars distracting you. Well guess what? That kind of background is still being used. The space-theme is certainly less common, but dark background with repeating patterns still exist on a multitude of websites. They are distracting and even if the pattern is made of the business logo, it ruins the layout and theme and looks unimaginably juvenile.

A background should generally be a block colour, usually pastel or faded. This then highlights and compliments the contents, rather than fighting with it for attention.

  1. Confusing navigation:

Augmented Reality Game (ARGs) are played online, often on seemingly innocent websites. ARGs are a story, spanning multiple websites. Readers must engage with the websites, dig around, solving puzzles along the way, to continue the story. For these games to work, the website navigation is intentionally awkward as it creates a challenge for the players to solve.

Unless your website is running an ARG, and I highly doubt that it is, then you should have clean, simple navigation. Your users are not engaged with the website yet and will find no pleasure in struggling to find the section of your website they want. Any web design expert worth their salt should be able to create you a simple website design that accentuates a simple and enjoyable User Experience.

5 Benefits of a Web Designer

The first step in most businesses is to create a website that increases awareness and confirms the legitimacy of your new business venture or you may have already achieved this feat and are looking to upgrade your current site to reflect your business better. That’s where web designers come in, to make that process much less daunting, they have the experience, knowledge and ideas to create your bespoke website. To highlight the importance, we will be explaining 5 benefits of using a web designer.

The importance to constantly have the best online presence following the progression into more online-based services can intimidate all of us. Web designers understand that and also that you will want your product or service to achieve the best exposure whilst be able to manage the processes yourself and maintain the company’s unique selling point (USP).

As previously mentioned, the first step is to create a website and ensure the site reflects the company and your aspirations. Therefore utilising the services provided by a web designer to generate that initial site and assist with the foundation of your business have become essential, but we also understand that those services have to be unique, quickly produced and hassle free. That’s why we’re here to share the benefits this type of service can provide:

Consistency

Every aspect of your site will need to reflect your business, from the consistent unique colours utilised, image location on a bespoke layout to interactive links. The ability to visibly associate a company based on consistency is a small tool which can receive huge rewards. You will instantly be able to associate a company by its consistent utilisation of colours, take a minute to think of a brand associated to Blue and Yellow, most people will think of a large Swedish furniture retailer. As a consequence, a web designer can personally ensure the website is consistent in layout and design whilst maintaining each factor is bespoke to your request.

Positive first impressions

According to research by Lindgaard et al1, it only takes a prospective customer 50 milliseconds to decide whether they are going to read your website or hit the dreaded back button. Therefore you need to make the best first impression possible and that can be achieved by the creation of a unique and engaging website. A web designer can generate any format, layout and possible interaction you want, making your website, unique, personalised and reflect your business perfectly.

Preparing your website for the business you want to become

Every business wants to expand and development, therefore you will have planned and envisioned where you want to take the company. Why not make your website the first upgrade to the business you want to become. Whether you’re an Ecommerce site looking to provide further support to customers and therefore want to integrate a live chat feature or a large business looking to expanding your catalogue features and include smooth transitions between sub-sections. There are many features a web building software cannot provide yet a dedicated Web designer can implement and customise to your business, differentiating yourself from the competition.

Improved Search Engine rating

The complex world of search engine ratings will become an obsession of any business, everyone wants to be the number one search, but how do you become number one? For example, Google utilising an algorithm involving 200 factors to determine the ranking of websites for a specific search, inconveniently Google does not release any of these factors. However through testing and experience, web designers have been able to identify the most important factors and can provide more of them into your website opposed to website building software. A website designer can assist with:

Site structure: Ensuring that each pages of your website flow seamlessly from Homepage to supporting pages. With expanding features and pages, ensuring that each link is taking your visitors to the correct page becomes extremely complex.

Site speed: Achieving the optimal site speed from the utilisation of the optimal technology for your site to upload quickly, surveys conducted by Kissmetrics2 have highlighted that visitors expect websites to load with the first four seconds. If a site requires more time to load then the surveys highlighted that if a visitor has to wait 4 seconds, 25% will not wait and dramatically increases the more they have to wait. For example, If an e-commerce site is making £100,000 a day, a 1 second site speed delay could result in £2.5 million lost sales every year.

Number and quality of inbound links: Focusing on multiple factors and the implementation of the correct backlinks to your services and from other sites to increase possible clicks, whilst also taking into account the quality, relevance and types of the back links.

Save your time and the hassle

The largest benefit of utilising a web designer is the ability to delegate the project to the experts. You may have many additional projects to prioritise or want to dedicate your time into ensure funding within a specific project is available and consistent. Being able to outsource the generation of your website can save huge on your time, time you could be ensure products and services are perfected for your new website to become an instant hit.

Coinciding with the saving of time, is the benefit of less hassle. Web design experts remove the hassle in generating your own website, any alteration or creation of a site by yourself can be frustrating and demoralising in the development of a business. You may be looking to achieve an image portrayed in your mind and the website building software you’re utilising is preventing you from achieving your unique site for your unique business. Why not speak to the experts who make every step of the process personal and exclusive to you.

Intrigued or Convinced?

Seek our advice from a web designer, most services offer free quote options which enable you to identify what they can do you for before purchasing.

An Overview of the Graphic Design Trends in 2017

Websites in different domains are used for commercial purpose. Graphic design lends an added beauty to a website. Companies hire skilled and qualified graphic designers in their workforce to address the needs of IT business. The following graphic designing trends are popular among the graphic designers community.

Bold, bright and vibrant colors

Creating clean designs in 2017, many professionals prefer to use bright and vibrant colors. Modern professionals show an inclination to use natural colors. Along with photography, using bold images, the graphic designing professionals prefer to use bright colors, keeping the background of the design, neutral.

Color transitions

Transitioning with colors is one of the popular designing trends. Whether it is logo, picture overlays or button design, the trend is everywhere. Many reputed brands have switched from flat colors to multiple colors as far as creating logo is concerned.

Geometric shapes and Patterns

The graphic designing community expects to work with more nature inspired shapes and patterns. These can be precious stones, marbles and plants. The flat-designs of 2016 are still relevant even this year. For brand-designing a combination of,the best quality of flat designs and pattern designs lead to the creation of vibrant as well as colorful products that are not just contemporary but also artistic in looks. Many professionals often switch from using symmetrical patterns or multiple colors to trendy organic line pattern.

Minimalism 
Those who prefer to keep it simple, minimalism is popular. In 2017, many brands are adopting the minimalist design trend. For those who need color in their creations, they can consider adding subtle metallic-color in the designs. This trend is undoubtedly old but still relevant in 2017.

Modern retro

In the previous year we have seen how popular modern-retro designs were. These were extensively used in logo creation, web and packaging design. The preference for these designing trends was there in 2016 and it is expected to grow further in this year.

Modular layouts

The nodular-designing trend is not new. Whether it is a print or a web-design, lengthy text blocks can be not interesting for the readers and readers often prefer to avoid reading long boring texts. However, breaking long texts into short chunks makes the information contained in the text more manageable. The modular design is not just manageable but can be made to look professional as well. In 2017, modular designing trend is popular both in web and print design.

Bold photography and sleek text

This is a common trend to use bold photography and sleek text as the combination of the two works superb for displaying ads, various social media promotions and graphics. Such trends helps to convey small amount of information almost instantaneously.

Cinema-graphs

Markers require tools and strategies to gram the attention of the audience in a precise and exciting manner. The cinematography trend is a simple and effective way to address the marketing problems. What are cinema-graphs? They are static images with minor dynamic elements. This technique makes simple photos look lively and realistic. This trend seems to be popular in 2017 with the rising competition among marketers.

Material design

In 2017, material designs appear to be the boldest trends. In this trend, inspiration can be sought from real world materials and they can be ink and paper. This trend leads to designs which are lightweight, minimalistic yet very much real.